Nihon Kohden Corporation announced today that it decided to establish a sales subsidiary, Nihon Kohden Mexico (NKMX) and reorganize its sales subsidiaries in Central and South America aiming to expand its sales there. The new subsidiary will start operations in April 2016.
The medical devices industry within Central and South America is expected to grow in accordance with potential demand for building medical infrastructure. Until now, Nihon Kohden Do Brasil (NKBR) has provided sales and after-sales support for medical devices in Brazil and Nihon Kohden Latin America (NKLA) has provided them in other Central and South America countries. NKMX will provide sales and after-sales support for medical devices in Mexico and northern South America. NKLA will become an affiliate of NKMX. NKBR will expand its coverage area to Chile, Argentina, Uruguay, and Paraguay.
Nihon Kohden will strengthen sales and support to increase the Company’s recognition in the growing medical device market of Central and South America.
Nihon Kohden’s mid-term business plan, Strong Growth 2017, calls for the Company to strengthen operations in emerging markets in which sustainable growth is expected. The Company will continue to develop products which are tailored to emerging markets as well as expand its sales networks and provide quality products and good after-sales service.
[Outline of the new subsidiary]
| Name | Nihon Kohden Mexico S.A. de C.V. |
|---|---|
| Address | Av. Insurgentes Sur numero 730, Torre Vistral Piso 9, Colonia Del Valle, Delegacion Benito Juarez, en Mexico, D.F. |
| Line of business | Sales and after-sales service of medical devices |
| Capital | 20 million Mexico Pesos |
| Representative | Masayoshi Takahashi |
| Employee | 13 (plan) |
